( Our name )

A celebration of the hand.

Chunni is the everyday word — the length of cloth that is thrown over a shoulder, wound over the head, folded away, handed on. Not dupatta, which is the formal word, and not stole, which is nobody's. We named the house after the piece as people actually say it, because that is how we want the pieces to be worn: without ceremony, every day, for a long time.

Fabric

Mulmul and kora silk, from weavers we know by name

Technique

Zari, hand embroidery, hand-block

Made in

Family workshops across northern India

Made once

Some pieces; when they are gone, they are gone

New DelhiWoven for the modern heir to Indian craftIndia

( Our story )

Luxury lies not in excess, but in authenticity — in the hand of the artisan, the weight of heritage, and the intentionality of design.

We began with a refusal. A chunni should never be a print pretending to be a craft, or a shortcut pretending to be a tradition. So every piece starts as mulmul or kora silk from weavers we know by name, chosen for how it takes a needle and how it falls from a shoulder — never for how quickly it can be made.

The zari and the embroidery are worked by families who have practised these techniques for generations; a single piece can take weeks at the frame, and we would rather wait. What comes off it is meant to be worn — at a wedding, on a Tuesday — and handed on. That is the only kind of luxury we recognise.